Daniel Poneman
 

Daniel Poneman

Prior to becoming an NBA agent, Daniel Poneman spent a decade as a scout and consultant for more than 300 Division I colleges, NBA teams and international franchises. Profiled in The New York Times and Sports Illustrated as he made his name on the grassroots scene, Daniel rose from teenage scout to Chicago basketball mainstay. 

Daniel has helped hundreds of young men from Chicago’s inner-city earn college scholarships at all levels as the founder of the Shot in the Dark Foundation, and is credited with being the first scout to recognize many NBA talents. Most recently, Daniel partnered with Dwyane Wade and Chance the Rapper to produce Shot in the Dark, a Chicago basketball documentary that premiered earlier this year on Fox. 

 

Jelani Floyd

Born and raised in Chicago, Jelani was a standout student-athlete at Brown University and UC Davis. Upon graduation, the Arthur Ashe National Sports Scholar played professional basketball in Germany and Luxembourg. Later, Jelani was a business manager for professional athletes before earning his law degree from Chicago-Kent College of Law. 

As an NBA agent, Jelani has been instrumental in the growth and development of Glenn Robinson III of the Detroit Pistons. Jelani values guiding clients as to how they can use their NBA platform to empower their family, friends and community. 

 
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EJ KUSNYER

Ernest “EJ” Kusnyer III grew up in Pittsburgh and was a star player at Mercer University. After his college career, EJ played professional basketball overseas for five years and represented himself as a rare player-agent. EJ navigated his own career to professional leagues in five countries, ultimately starring internationally in the prestigious FIBA Euro Challenge. 

After becoming a father of three and a few injuries, EJ decided to retire from professional basketball and pursue a career as an agent. Now representing players in the NBA, and top leagues around the world, EJ's quick rise in the agent ranks was profiled by The New York Times in October 2018. In addition to his work as an agent, EJ serves as the Vice President of the Be A 9th Wonder Foundation, a non-profit organization that provides student athletes with education, sports development and life skills training at no cost. 

 

MIKE NAIDITCH 

With more than 20 years of experience as an NBA agent, Mike Naiditch is a true veteran of the basketball industry. He’s a regularly featured speaker at “Agent School,” and many young agents credit Mike as a mentor and guiding force. 

Through the years, Mike has built strong team and derivative business relationships at all levels of sport. Having represented rookies and veterans alike, Mike has earned respect around the league as both a talent evaluator and contract negotiator, most recently highlighted by the meteoric rise of Golden State’s Alfonzo McKinnie and the substantial contract of Detroit’s Glenn Robinson III. 

With a small client list, Mike is in your corner and focused on getting you the best possible deal. Most agents with his experience and connections have more clients than they can handle. Mike is committed to our philosophy: Less clients and more individual attention, all within a family-like environment. 

 
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Eddie Edwards Jr.
 

Eddie Edwards Jr.

Eddie Edwards Jr. is an accredited attorney belonging to the Pennsylvania Bar and a Certified Contract Advisor with the NFL Players Association. Eddie received his undergraduate degree from the Pennsylvania State University and his Juris Doctorate for the University of Pittsburgh School of Law. 

Eddie has been representing professional football players since 2004, when his first client Andy Lee was selected in the 6th round of the NFL draft. In the 15 years since, Andy has made the Pro Ball 3 times, and Eddie has negotiated over $46m in contracts for him, making him one of the highest compensated special teams players in the history of the NFL. During his years as an agent, Eddie has gone on to represent high level players all across the NFL, including Pro Bowl players Pat McAfee and Eddie Drummond. Eddie has been practicing Corporate, Sports and Entertainment law in Pittsburgh for the past seventeen years and has three kids of his own, all of whom all went on to play D1 college sports. 

 

Ayo Fapohunda

A native of Pittsburgh, Ayo Fapohunda is a graduate of Ohio University, where he worked in the football operations department and graduated from with a degree in Sports Management. After graduating from OU, Ayo moved to Phoenix to work in the personnel and football operations department for the Arizona Rattlers, and he later worked with both the Buffalo Bills and Pittsburgh Steelers scouting departments. While completing his masters degree in sports leadership at Duquesne University, Ayo co-founded the college recruiting site Preps.com. Along with working at B.A.M as the football division’s head of marketing and brand management, Ayo also is a broker for Marsh-JLT. Ayo currently lives in Washington D.C. with his wife Ryann.

 
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JEFFREY SOROS

Jeffrey is a partner in Beyond Athlete Management (BAM). He is also co-founder and serves as Co-CEO of BAM affiliate, Los Angeles Media Fund (for more information on LAMF, see below). Through Considered Entertainment, which he founded in 2008, Jeffrey produced Warren Beatty’s Rules Don’t Apply, Basmati Blues starring Brie Larson, and the Emmy-nominated documentary A Small Act. Jeffrey is the Co-Chair of InventTV — www.invent.tv — a leading unscripted television company. Jeffrey is President Emeritus of the Museum of Contemporary Art in Los Angeles and a Trustee of the Creative Capital Foundation and Board Chair of The Screenwriters Colony. Jeffrey also serves as President of the Paul and Daisy Soros Fellowship for New Americans, which annually provides grants to cover graduate education of 30 new Americans annually (immigrants and children of immigrants) who are poised to make significant contributions to US society, culture or their academic field.


 

Simon Horsman

Simon is a partner in Beyond Athlete Management (BAM). He is also co-founder and serves as Co-CEO of Los Angeles Media Fund (see below). Simon has over 25 years of experience as a California (and UK) lawyer. In private practice, Simon represented some of the world’s largest media and technology companies. Simon served as General Counsel of Pricegrabber.com and was involved in the sale of the company in 2005 for $485 million. He also served as CEO of Future Films (US), at the time, a major film finance company. Simon is the Co-Chair of InventTV.

 
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ABOUT LAMF

LAMF was launched in 2014 by Jeffrey Soros and Simon Horsman with an initial mandate to finance and produce feature films. The company has since expanded into scripted and unscripted television, sports, Broadway and other live events, as well as tech with plans to continue breaking new ground across the entertainment landscape. What follows are a few examples of projects with which LAMF is involved with a particular emphasis on sports:

  • In direct partnership with The Los Angeles Lakers, LAMF is in production on a five-part docu-series on the “showtime” era of the franchise.

  • LAMF is in production of a feature documentary covering the playing career and life of soon-to-be-announced iconic soccer player.

  • With producing partners, Dwyane Wade, Chance the Rapper and Daniel Poneman (among others), LAMF financed and produced the Emmy-nominated basketball documentary, Shot in the Dark, distributed by Fox Sports.

  • LAMF produced the Tribeca Audience Award winning documentary, United Skates, which premiered on HBO in February, 2019.

  • In addition to the above, LAMF has produced numerous feature films, such as Step Sisters, The Bye Bye Man, The Space Between Us and Juliet Naked.

  • In June 2019, LAMF received a Tony Award for Best Revival of a Musical for the groundbreaking Broadway production of Oklahoma!

  • Though an affiliate, LAMF also produced the first season of Red Table Talk on Facebook Watch.